Client Spotlight

BIGO LIVE is a popular live streaming app that allows users to broadcast their talents, engage with fans, and connect with others around the world. The platform offers an array of interactive features, such as virtual gifts, live chats, and multi-guest live streaming, enabling creators to build a community and monetize their content.

The Challenge

BIGO LIVE wanted to increase their app downloads by leveraging the power of TikTok and influencer marketing. They were looking for an effective strategy to promote their app to a broader audience and drive new user acquisition.

Our Solution

Trendify partnered with BIGO LIVE to launch an affiliate marketing campaign on TikTok, utilizing a network of creators to promote the app. We identified and collaborated with influencers whose content and audience aligned with BIGO LIVE's target demographic.

Our team worked closely with the influencers to create engaging TikTok posts showcasing the unique features and benefits of BIGO LIVE. We encouraged influencers to share their experiences using the app, highlight the community aspect, and emphasize the potential for monetization.

The Outcome

As a result of the collaboration with Trendify, BIGO LIVE achieved over 50,000 app downloads through the influencer affiliate campaign on TikTok. The content successfully showcased the platform's unique features and resonated with a broad audience, encouraging new users to explore BIGO LIVE.