SellOut AI is an AI-powered tool designed for online sellers, particularly on platforms like eBay, Poshmark, and Depop. It streamlines the process of creating optimized product listings, helping resellers save time and improve sales. SellOut AI wanted to expand its user base through efficient paid acquisition and organic content targeting niche resellers.
Needed to acquire users at a cost-effective rate while expanding across both Meta and TikTok platforms.
Wanted to reach a niche audience of online resellers effectively.
Sought to create a complementary organic content strategy to build brand visibility and engagement among targeted users.
Launched a highly optimized paid ad campaign on Meta and TikTok, focusing on creatives that resonate with resellers’ needs.
Achieved a unified cross-platform strategy, driving down install costs to approximately $1.50 across both platforms.
Created organic content tailored to niche resellers, leveraging video formats that highlight SellOut AI’s value, resulting in thousands of views and strong community engagement.
Reached a sub-$2 cost per install, maintaining an average of around $1.50 across Meta and TikTok.
Generated significant organic traction, with targeted videos gaining thousands of views.
Built a dual-channel approach that supports both paid growth and organic brand visibility among resellers.
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