Scale their ai app with shopping hacks. (28,000 followers in less than 4 months)
Challenge 1: Hard to reach and engage their target audience.
Challenge 2: No brand identity on social media.
Challenge 3: No creators or strategy to produce content.
Brought on a creator who resonated with target audience.
Figured out an organic content strategy.
Launched fun campaigns like shopping hacks to get attention.
Built engaging organic content users loved.
#1: Grew their page to 28,000+ followers.
#2: Generated millions of views across multiple videos.
#3: Sourced a Gen Z creator relevant to the industry to create engaging content.