scale their baby photo app with mom hacks. (100k+ followers in a few months)
Challenge 1: Needed to boost organic views by targeting new and expecting parents.
Challenge 2: Struggle to create content that entertains and educates.
Challenge 3: Needed a creative partner to refine their value proposition.
Developed content that emotionally connects with new parents.
Figured out an organic content strategy.
Created useful parenting tips aligned with Honeycomb’s mission.
Built engaging organic content users loved.
#1: 50,000+ followers on TikTok
#2: 100,000+ followers on Instagram.
#3: Proved the impact of heartfelt content.